What advantages does high-end pos motherboard (windows) manufacturer have over traditional x86 solut

What advantages does high-end pos motherboard (windows) manufacturer have over traditional x86 solutions?

Advantages of high-end pos motherboard (windows) manufacturer over x86: 1) Lower power consumption (10-15W vs 30-50W); 2) Lower cost; 3) Rich Android ecosystem, easy app development; 4) Fast boot; 5) Compact size, suitable for embedded deployment.